Privacy Policy

Parentra ("Parentra," "we," "us," or "our") helps parents and caregivers track baby care routines, review patterns, and receive educational guidance and optional AI support. This Privacy Policy explains what information we collect, why we collect it, how we use and share it, and the choices you have.

By using Parentra, you agree to this Privacy Policy. If you do not agree, please do not use the Service.

For purposes of applicable data protection laws, Parentra is the controller of personal information processed through the Service. Contact us at info@parentracker.com for privacy requests.

Information you provide

• Account information: email address, authentication identifiers, and profile details from Apple, Google, or email sign-in.
• Baby and caregiver profile data: baby name, birth date, age, feeding preferences, sleep preferences, onboarding answers, recommended sleep approach, and related settings you enter during setup or in the app.
• Care logs: feeding sessions, sleep logs, diaper changes, growth measurements, milestone notes, and parent notes.
• Media you upload: photos or videos attached to milestones or notes, stored in our cloud storage when you choose to attach them.
• Communications: messages you send us by email or support channels.
• Voice and AI interactions: if you use voice onboarding or the AI assistant, audio and generated transcripts or prompts may be processed to provide those features.

Information collected automatically

• Device and app data: device type, operating system, app version, language preference, and push notification tokens (FCM/APNs) if you enable notifications.
• Usage and diagnostics: basic operational logs, crash reports, and performance data needed to secure and maintain the Service.
• Local device storage: some preferences (such as notification settings, locale, or last-selected baby) may be stored on your device.

Information from others

If another caregiver invites you to a shared baby profile, we process the invite token or code you redeem and associate your account with the shared profile according to the permissions granted by the account owner.

We use personal information to:

• Create and manage your account and baby profiles.
• Store, sync, and display your logs, notes, media, and shared caregiver access.
• Provide sleep guidance, daily insights, articles, reminders, and widgets.
• Operate AI and voice features using context from your profile and recent logs when you request them.
• Send push notifications and local reminders you enable.
• Process optional subscriptions or in-app purchases through app stores.
• Secure the Service, prevent abuse, and troubleshoot errors.
• Comply with law and enforce our Terms of Use.
• Improve features and develop new functionality in aggregated or de-identified form where possible.

We do not use your child's health-related logs to sell personal information or to deliver third-party advertising inside Parentra.

If you are in the European Economic Area or the United Kingdom, we process personal data on these bases:

• Contract: to provide the Service you request, including account creation, logging, sync, and sharing.
• Legitimate interests: to secure and improve the Service, prevent fraud, and support users, balanced against your rights.
• Consent: where required for optional features such as push notifications, microphone access, photo library access, or certain AI/voice features.
• Legal obligation: where we must retain or disclose information to comply with applicable law.

We may share information in the following circumstances:

• With caregivers you invite: people you authorize can view and, depending on role, update a shared baby profile and its logs.
• Service providers: we use trusted vendors to host infrastructure and operate features, including:
  • Google Firebase (Authentication, Cloud Firestore, Cloud Storage, Cloud Functions, Cloud Messaging)
  • Apple Sign In and Google Sign-In for authentication
  • ElevenLabs and related voice/AI infrastructure for optional voice and coaching features
  • Cloud providers used to generate daily insights or AI responses where enabled
  These providers process data on our behalf under contractual safeguards.
• App stores: Apple and Google process purchase and subscription data according to their own privacy policies when you buy through their platforms.
• Legal and safety: we may disclose information if required by law, court order, or to protect rights, safety, and security.
• Business transfers: if we are involved in a merger, acquisition, or asset sale, information may transfer as part of that transaction with notice where required by law.

We do not sell your personal information.

We retain information for as long as your account is active and as needed to provide the Service. If you delete your account, we initiate deletion of your authentication record and associated user data, and remove or de-identify baby profiles you own, including related logs, notes, media, and invite records, using our server-side deletion workflow.

We may retain limited information longer where necessary for security, fraud prevention, legal compliance, dispute resolution, or backup cycles, after which it is deleted or anonymized.

We use administrative, technical, and organizational measures designed to protect information, including encrypted transport (HTTPS/TLS), access controls, and Firebase security rules for database access. No method of transmission or storage is 100% secure, and we cannot guarantee absolute security.

You are responsible for safeguarding your device and login credentials. Notify us promptly at info@parentracker.com if you believe your account has been compromised.

Depending on the features you use, Parentra may request:

• Notifications: to send sleep reminders or updates you enable.
• Microphone: for voice onboarding and voice AI features.
• Camera and photo library: to capture or select milestone photos and videos.

You can change permissions in your device settings. Some features will not work without the relevant permission.

Parentra is intended for use by parents and adult caregivers. We do not knowingly collect personal information directly from children under 13 (or the applicable age in your jurisdiction) for their own account registration.

Information about a baby or child is entered by a parent or authorized caregiver to support care tracking. If you believe we have collected information in violation of applicable child privacy laws, contact us and we will take appropriate steps to delete it.

We and our service providers may process information in countries other than where you live, including the United States and the European Union, where Firebase and other vendors operate data centers. When required, we rely on appropriate safeguards such as standard contractual clauses or equivalent mechanisms for cross-border transfers.

Depending on your location, you may have the right to:

• Access, correct, or delete personal information we hold about you.
• Object to or restrict certain processing.
• Withdraw consent where processing is consent-based.
• Export your data where offered in the app settings.
• Lodge a complaint with your local data protection authority.

You can delete your account in the app where available, or email info@parentracker.com to submit a privacy request. We may need to verify your identity before responding.

If you are a California resident, you may have additional rights under the CCPA/CPRA, including the right to know, delete, and correct personal information, and the right to opt out of sale or sharing. Parentra does not sell or share personal information for cross-context behavioral advertising.

To exercise California privacy rights, contact info@parentracker.com.

We may update this Privacy Policy from time to time. We will post the updated version on this page and update the effective date. Material changes may also be communicated in the app. Continued use after changes become effective means you accept the updated policy, subject to applicable law.

Privacy questions or requests: info@parentracker.com
Website: parentracker.com